We turn Edmonton streets into timeless statements. Each piece from 178th is designed like art — minimal, intentional, built to last — and worn like a uniform for those who know home is the ultimate luxury.
Edmonton is your brand
When you wear Edmonton, you wear resilience.
You wear River Valley winters that built you tough, and summer nights on Walterdale that made it worth it. You wear the North Saskatchewan cutting through a city that never quits — from Callingwood cul-de-sacs to downtown lights.
You wear a city of neighborhoods, not tourists. A city where people still wave, where community leagues matter, where your street means something.
You wear YEG because YEG wore you first.
178ST Apparel Co. — This is home, stitched in.
"Don't just live in Edmonton. Wear where you come from."
— 178ST Apparel Co.
178ST APPAREL CO.
Everyday style, made to be yours.